On Dam Square in front of Hotel Krasnapolsky and the Bijenkorf you will find also the National Monument. A large white pylon with a memorial wall around it. It is the National Monument for the commemoration of the Second World War in the Netherlands.
The imposing building on Dam Square is the Royal Palace Amsterdam. Once built as a town hall, now used as a museum, used for exhibitions and as a reception palace for the current King. If there are international state visits, the visiting head of state is staying here. If there is no state visit, you can visit the Royal Palace.
On the right of the Royal Palace is the Nieuwe Kerk. Built in the 15th century, it no longer serves as a church, but is used for exhibitions. With it’s location next to the Royal Palace, it also serves for the Royal Family. All the inaugurations of Kings and Queens since 1814 have taken place here as well as the wedding service of the current King Willem Alexander and Queen Maxima. You can of course visit the Nieuwe Kerk.
A little less historical but also cultural, is Madame Tussauds on Dam Square. Take a photo with George Clooney, Michiel Huisman, Rembrandt van Rijn or do a staredown with Rico Verhoeven who has the first moving figure of Madame Tussaud’s Europe.